Home > Creative Leadership and Storytelling Coaching

Work 1:1 with Jordan Bower: Business Storytelling Coach and Creative Leadership Guide

Re-ignite motivation, allow your creativity to flourish, and build the skills and mindsets required to lead others through change — guided by a master coach and storytelling expert.

Build the communications skills and creative mindsets to be a more compelling, strategic, and authentic leader.

Hi! I’m Jordan Bower — and for the last 15 years, I have been on a creative mission to bring more effective communication skills to leaders and companies around the globe.

This mission began with the discovery that our core stories about ourselves can change. I experienced this first-hand, way back in my early 30s, when I spent a year by myself traveling by foot down the West Coast of the US, from Canada to Mexico.

At the end of that personal odyssey, I found my calling unifying the worlds of creativity and leadership. As a consultant and a workshop facilitator, I have worked with 200+ organizational teams — helping them use “business storytelling” to communicate with greater insight and impact. I have spoken at dozens events and traveled widely around the world, teaching many leaders the foundational mindsets behind this skill set.

As a coach, my mastery combines these experiences with a lifetime’s dedication to the art and science of transformation. My work is based on the understanding that “storytelling” is a complex skill that combines a range of “intelligences”, including the abilities to emote with an audience, iterate on an idea, and travel the journey of change.

This inner work is the movement that leads to outer changes in your communication, whether in your writing, speeches, presentations, or in your personal/professional brand.

It can be a hugely intimate process to work with a coach. I am honored by my clients’ trust in me — and I would love to explore collaborating with you!

Jordan Bower facilitates an exercise on business storytelling with a team at an event in New York City.

Introducing Storytelling Coaching

Who I Work With:

I coach a wide-range of leaders, thinkers, and creatives based around the world.

My clients have included:

  • Corporate Executives

  • Start-up Founders

  • Entrepreneurs & Thought Leaders

  • Politicians & Community Organizers

  • Transformational Agents

  • High-Potential Leaders

All my coaching happens in English from my home base in Vancouver, Canada (Pacific Standard Time).

Why Hire Jordan as a Creative Leadership & Storytelling Coach?

Because it takes careful guidance to rewire the neural patterns that condition how we communicate.

There’s a lot more to being compelling, strategic, and authentic than simply studying the theory. (That’s why so many people turn to ChatGPT. 🚀) Communication is the fundamental ability of being a human being — no wonder it can be so challenging to change!

As a coach, my approach is intentionally disruptive and non-linear. My skill is in meeting you where you are, exactly how you are, and then working alongside of you to unlock the deeper intelligences that result not just in better communication, but also in sustainable change.

If you are the logical type, the above sentences will make no f*cking sense. As they say in the tech world — that’s a feature, not a bug. My aim is to help you become a more emotionally intelligent, connected, and creative communicator. I know the path that will get you there.

WHAT PEOPLE ARE SAYING

“Jordan is unlike any consultant or coach I've ever met. He pushes me to go to entirely new dimensions creatively but always then returns me to Earth to take practical steps forward. Perhaps more unique, Jordan knows when to push me and when to let me find my own way. These gifts, over time, have created a very special kind of trust.”

— Matt Landau, Entrepreneur and Thought Leader

How We Work Together

Our Coaching Partnership

I view our work together as a strategic partnership—a collaborative exploration that balances push and support as we develop your integrated storytelling capabilities. Importantly, one key focus of our work is to help you go beyond scripts and frameworks to develop a creative storyteller’s mindset.

There are many popular storytelling frameworks out there, like BLUF, STAR, the Hero’s Journey and others. These models can certainly be useful tools, but on their own, they’re not enough. They require underlying “intelligences” to be used to their potential:

  • Strategic Intelligence — to hone in on the goal of the message

  • Social Intelligence — to understand the complexity of stakeholder dynamics

  • Emotional Intelligence — to identify the needs, wants, and values of each audience

  • Creative Intelligence — to give a message personality and life

  • Transformational Intelligence — to understand and accelerate the process of change

Building these “intelligences” is the primary focus of my work with clients.

Our Work Together in Practice

Most new leadership clients come to me with a specific goal in mind. Often, that involves a specific “work product” — such as a speech, piece of writing, strategic narrative, etc.

Working together, we may:

  • Find the core or essence of your message

  • Discover ways to make complex ideas clear without losing important nuances

  • Bring together your genuine/authentic voice with the responsibilities of your role

  • Tailor your core message to various stakeholder or audiences

  • Grow the abilities that make you more effective in every leadership situation

Other new clients come wanting to improve specific abilities, like coping with nerves/performance anxiety, being more spontaneous or improving emotional IQ.

Our early sessions together are about building the rapport and trust that will allow us to peel back the surface and pinpoint what change requires.

My Role as Your Coach:

There are a million different ways to coach — and accordingly, there’s a million different coaches, based on what pops up on my Instagram. I approach every coaching relationship differently, acting as strategic advisor, creative catalyst, trusted sounding board, and, sometimes, your disruptive combatant.

Throughout our partnership, I commit to an unwavering focus on helping you integrate the strategic and human dimensions of better communication. I make it clear from the beginning that we’re here for you — not me — while also knowing that it takes rapport and intimacy between us for your coaching process to bear fruit.

Typical Outcomes of a Coaching Engagement:

1. Finding or Changing Your Story

We'll work together to turn complicated ideas into stories that people actually understand and care about. Together, we’ll find the clear thread that helps others see where you're headed and why it matters. Then, we’ll take this insight and apply it into various forms or outputs of communication.

2. Expressing Your Authentic Voice

We'll discover how you can speak from a place of genuine conviction, especially when the stakes are high. When you communicate as your whole self rather than trying to perform a role, people respond differently—they trust you and want to follow your lead.

3. Improving Your Creative Thinking

We'll take what you learn and apply it directly to the leadership moments that matter most to you—whether you're presenting to your board, rallying your team through change, or trying to influence important stakeholders. You'll see immediate results while building career-defining skills.

WHAT PEOPLE ARE SAYING

“I appreciate that you challenged me. More importantly, I appreciate how you challenged me. Your guidance took me somewhere new — helping me integrate strategic thinking with authentic communication in ways I hadn't considered possible.”

— Vito Cicerelli, Chief Executive Officer, Dynacare

How Coaching Engagements are Typically Structured

Every coaching relationship starts with an introductory engagement that lets us get to know each other.

I know that it can be daunting to find some stranger on the Internet and suddenly enter into a long-term relationship with them. Though I always want to have positive and productive coaching relationships, I am realistic that one’s taste in coaches is personal. I also don’t want to get stuck in a bad relationship.

To mitigate both our risks, every coaching relationship begins with a short-term introductory engagement. Generally, this engagement is: 4-6 60-min long sessions, conducted virtually.

I have found that these 4-6 sessions give us enough time to build rapport and trust with each other, while also providing immediate, practical value — so you can walk away with something tangible, even if we never work with each other again.

After these initial sessions, my clients tend to choose between one of three structures:

  1. Regular Cadence — bi-weekly or monthly sessions

  2. Project-Based Engagement — focused support for a specific project, like a speech/pitch

  3. Executive Retainer — ongoing access and support through critical leadership periods

Importantly: I do not ask for any long-term commitments, I allow for cancellation at any time, and I refund any payments that you have not used. My goal is to make our work together collaborative, fun, and effective.

Work 1:1 with Jordan starting at $2,000.

  • Comprehensive assessment of your communication context and challenges

  • Exploration of your current narrative approach and effectiveness

  • Identification of specific development opportunities

  • Co-creation of a tailored development plan

Meet Jordan

Hey, I’m Jordan Bower—expert business storytelling teacher, coach and guide.

Jordan Bower brings over 15 years of expertise in business storytelling training to your team. His unique approach combines deep emotional intelligence with strategic business acumen, helping organizations navigate complex change through the power of narrative.

Jordan has worked with more than 200 organizations across sectors, from Fortune 500 companies to innovative startups, bringing a rare blend of:

  • Strategic Insight: Connecting narrative to business outcomes

  • Emotional Intelligence: Uncovering the human dimensions of communication

  • Creative Facilitation: Creating engaging, participatory learning experiences

  • Change Expertise: Helping teams navigate transformation effectively

Jordan’s expertise spans industries.

Jordan Bower has worked with 200+ organizational clients, including Fortune 500 companies, governments, non-profits & innovative startups like:

Questions and Answers About Storytelling Coach, Jordan Bower

  • I combine deep emotional intelligence with strategic narrative expertise. My approach focuses on both the internal landscape of leadership as well as external communication skills — helping my clients create authentic and powerful storytelling abilities.

  • Initial packages span 4-6 weeks. Many clients continue with ongoing support — if that’s you, then the two of us will design an engagement that fits your specific needs, budget and timeline.

  • Clients report increased leadership presence, more effective team communication, stronger pitch success rates, and enhanced ability to articulate vision and drive change.

  • You're ready if you recognize that improving your narrative abilities could significantly impact your leadership effectiveness and business outcomes.

  • My approach is both supportive and provocative. I create a safe space for vulnerability while also challenging you (gently) to achieve the goals that you set for yourself.

  • Yes. I help leaders navigate challenging situations through strategic narrative development and authentic communication approaches.

  • I provide an initial consultation to assess fit and discuss your specific needs before committing to a full coaching package. You can schedule one here.

  • Leadership storytelling focuses on driving change and inspiring action, not just conveying information. It's about crafting narratives that align with strategic objectives.

  • Yes. We'll develop your core narrative and adapt it for your specific context, whether it's a speech, presentation, pitch, or stakeholder communication.

  • Yes — personal and professional storytelling both draw from the same skillset.

  • I have been a business storytelling consultant for 15 years. I am a subject matter expert who has facilitated nearly 200 storytelling trainings for various business and leadership teams. As a coach, I've worked with executives, entrepreneurs, and thought leaders across many industries. My experience is self-taught, based on a lifetime of attending courses and workshops, along with my own deeply passionate research.

  • While executive coaching covers broad leadership development, storytelling coaching specifically focuses on narrative as a strategic leadership tool.

  • I sign a confidential coaching agreement with every client before we start working together.

  • Many clients transition to ongoing support with flexible arrangements based on their evolving needs.

Begin Your Leadership Development Journey

I'd welcome the opportunity to learn about your specific leadership challenges and explore how storytelling coaching might enhance your effectiveness. Let's start with a conversation about where you are and where you want to go.

Based in Vancouver, Canada, I work with leaders globally through both virtual and in-person coaching engagements.

TEAM DEVELOPMENT OPTIONS

Book Jordan for your next team meeting or retreat.

My immersive workshop helps leadership teams develop a shared understanding of strategic storytelling while building practical capabilities that enhance both individual and collective effectiveness.