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Craft Narratives for Influence: Corporate Storytelling Workshop for Functional Teams
Learn to design, refine and deliver the right stakeholder narrative — so your team can develop effective messaging that transforms goals, insights, and data into measurable business impact.
Introducing corporate Storytelling training
Learn Fundamental Corporate Storytelling Principles. Apply Them to Your Real Goals. Immediately Improve Your Impact.
Whether you need someone to get behind your idea, see the value in your insight, or buy-in to your recommendations, building your business storytelling skills will help. In this instructor-led workshop, your team will learn how to shape ideas and data into compelling business narratives perfectly designed to drive decisions and impact.
Unlike traditional storytelling trainings that focus exclusively on story structure and delivery, this workshop helps your team think big picture about effective communication before zooming in to make your learning actionable. You’ll get storytelling guidance from an expert thought leader, gain tools and techniques that can guide your team, and develop tailored insights that will immediately improve how your team creates narratives that influence and inspire in a corporate setting
Key Workshop Outcomes:
Learn foundational principles of effective storytelling in a corporate setting
Understand the needs, values, and goals of your stakeholder audiences
Zero in on the main idea you’re trying to get across
Create data-driven narratives that speak clearly without sacrificing nuance
Incorporate visual and emotive elements to improve engagement
Improve charisma and creative problem solving across your team
Apply insights immediately to your team’s real-world challenges
About This Workshop
Designed for: Any leadership, functional or cross-functional corporate team
Length: From 90 mins to 2 full days
Format: Instructor-Led.
Delivery: In-person and virtual options
Customization: Based on pre-workshop research
Facilitator: Jordan Bower
Budget: Starts from $5,000 (virtual) / $15,000 (in-person)
WHAT PEOPLE ARE SAYING
"Jordan's corporate storytelling workshop challenged us perfectly.”
Karen Stanton, Chief Marketing Officer, IFF
Global leader in flavors, fragrances, food ingredients, and health & biosciences
WHY OUR corporate STORYTELLING WORKSHOP IS DIFFERENT
Go Beyond Structures and Scripts to Help Your Team Build Narrative Intelligence.
If you just want better executive summaries, why not use ChatGPT? For teams that want to get more strategic about communication — or who have been stymied in past attempts to get their messages across — narrative intelligence can raise your impact to new heights. Narrative intelligence combines strategic business analysis to include other complementary skills, like social, emotional and creative intelligence.
By applying this combination of analysis in a business environment, your team can change how you think — and use your new insights to improve the impact of all forms of communication, from writing, presentations, digital communications and much more.
Our Business Storytelling Workshop stands out for its:
Human-Centered Approach - We begin with understanding the emotional and psychological needs of your stakeholders, not just their information requirements
Goal-Oriented Focus - We start by exploring what you’re trying to say and why, resulting in greater clarity across all forms of your communication
Disruptive Thinking - We guide you to evaluate which communication tools and approaches are still appropriate in a changing world — and which need to innovate
Practical Application to Your Real Work - Work with your real challenges and stakeholders, not hypothetical scenarios, ensuring immediate relevance
Co-Create Next Steps - Collaborate with your team to pinpoint practical changes, and work together to design your own customized next steps.
Equip your team
Our corporate storytelling workshop equips your team with the strategic narrative capabilities to drive meaningful organizational impact.
Our Integrative Approach
Go beyond structures and scripts by building the insights and intelligence that effective storytelling in a corporate setting requires. Our Corporate Storytelling Training helps your team build a concrete, actionable bridge between your team’s communications goals and our methodologies.
1. Pre-Workshop Assessment
Before your storytelling training, we’ll conduct an in-depth assessment to better understand your team’s existing skills, audiences and communications goals:
1-on-1’s with selected team members
Analysis of current stakeholder messaging — incl. writing, Powerpoint, data reports and beyond
Pinpointing specific communication challenges and customizing examples
Collaborative goal-setting with leadership
2. Immersive Learning Style
During your storytelling training, your team will get hands-on learning through an engaging, facilitation style that engages a wide variety of learners:
Tangible examples
Facilitated conversations
Paired and small group exercises
Real team case studies
Personalized learnings
Collaborative next steps
3. Implementation & Integration
After your storytelling training, we’ll guide your leadership to incorporate your learnings into existing messaging, business systems and team mindsets:
Structured follow-up sessions
Targeted Leadership coaching
Practical tools for ongoing application
Measurement of impact on stakeholder engagement
In-depth guidance for team and organizational transformation
WHAT PEOPLE ARE SAYING
“Jordan's prep and delivery was top-notch. This isn't just another training—it's a fundamental shift in how we connect with our clients and stakeholders, so we can drive improved results.”
Chief Operating Officer, Mid-Market Turnaround Consultancy
IMMERSIVE LEARNING FOR YOUR TEAM
How Our 1-Day Corporate Storytelling Workshop is Structured
Morning: Learn Storytelling Fundamentals for Corporate Teams
Reimagine how your team thinks about effective communication at work.
Surface hidden assumptions about storytelling
Study transformative storytelling principles
Strategic context development to frame insights
New tech, tools, and mindsets
Build foundation for afternoon breakthroughs
Afternoon: Real Practice, Integration and Next Steps
Apply your new insights to your team’s real business communications challenges.
Storytelling frameworks and methodologies
Real team case studies
Peer feedback and executive coaching
Implementation planning and momentum building
WHO corporate STORYTELLING TRAINING IS FOR
Get Strategic Insights Tailored to Your Team
Our corporate storytelling workshop creates transformative results for teams at all levels who need to communicate complex ideas, build alignment, or drive meaningful change. We've designed our approach to deliver specific benefits for various organizational roles, with particular impact for these key groups:
Executives and Leadership Teams navigating change and seeking stakeholder alignment
Sales and Marketing Teams developing compelling value narratives
Data and Analytical Teams translating complex insights for non-technical stakeholders
Innovation Teams communicating new ideas and transformational approaches
Engineers and Developers sharing product visions across the organization
Cross-functional teams guiding collaboration and organizational change
We’ve worked with more than 200 organizational teams — chances are we’ve worked with use cases just like your team!
WHAT PEOPLE ARE SAYING
“Jordan's corporate storytelling training was transformative for our newly formed leadership team. We quickly developed a shared narrative that aligned our strategic vision and helped us communicate more cohesively with our organization during a critical period of change.”
— CEO, Mid-Market Healthcare Organization
Workshop INVESTMENT
Let’s transform how your team crafts effective strategic narratives!
Virtual Corporate Storytelling Workshop
Starts at $7,500
A live storytelling training for your team.
Comprehensive pre-workshop research
Tailored content for your team's goals and business challenges
A facilitated virtual workshop for up to 300 team members
30-day follow-up support
Custom implementation guidance for team leadership
In-Person Corporate Storytelling Workshop
Starts at $15,000
Get immersive in-person learning.
Comprehensive pre-workshop research
Tailored content for your team's goals and business challenges
An in-person workshop for up to 50 team members
Two follow-up virtual storytelling integration sessions
Additional tools and frameworks
Custom implementation guidance for team leadership
Enterprise Transformation — Storytelling in Action
Starts at $50,000
Embed new narratives through your team.
Comprehensive transformation program
Multiple workshops across key teams
Strategic narrative development
Leadership coaching program
Train-the-trainer components
Long-term implementation partnership
GET MORE INFO
Looking for a hybrid option? Or not sure which path is right for your team?
Let's discuss your specific challenges and design a storytelling training approach that delivers maximum impact for your organization.
About Your Corporate Storytelling Workshop Facilitator, Jordan Bower
Jordan Bower brings over 15 years of expertise in business storytelling training to your team. His unique approach combines deep emotional intelligence with strategic business acumen, helping organizations navigate complex change through the power of narrative.
Jordan has worked with more than 200 organizations across sectors, from Fortune 500 companies to innovative startups, bringing a rare blend of:
Strategic Insight: Connecting narrative to business outcomes
Emotional Intelligence: Uncovering the human dimensions of communication
Creative Facilitation: Creating engaging, participatory learning experiences
Change Expertise: Helping teams navigate transformation effectively
WHAT PEOPLE ARE SAYING
“What sets Jordan apart is his ability to bridge the strategic and emotional elements of communication. He helps us see the big picture while also guiding us to develop practical capabilities that transform how our sales people are experienced by their buyers.”
— Chief Revenue Officer, Professional Services Firm
Jordan’s expertise spans industries.
Jordan Bower has worked with 200+ organizational clients, including Fortune 500 companies, governments, non-profits & innovative startups like:
Corporate Storytelling Workshop: Frequently Asked Questions
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Most communication training focuses on delivery techniques or formulaic structures. Our corporate storytelling workshop addresses the deeper challenge: how to develop narratives that create meaning and drive change in complex environments. We focus on developing your team’s ability to apply storytelling concepts to your specific business challenges — rather than delivering narrow, formulaic storytelling frameworks.
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We begin with a thorough discovery process that includes stakeholder interviews, analysis of your current communications, and identification of specific challenges and goals. This allows us to tailor every exercise, example, and discussion to your team's actual work. For sales teams, we focus on client-facing narratives; for technical teams, we emphasize translating complexity; for executive teams, we concentrate on vision and alignment. This customization ensures immediate relevance and application.
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Teams consistently report three key outcomes: increased stakeholder engagement, improved ability to drive change initiatives, and enhanced cross-functional collaboration. Participants develop practical skills they can apply immediately while building a foundation for long-term communication excellence.
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Yes. We've designed specialized versions of our workshop for virtual delivery that maintain high engagement and impact. Our virtual workshops utilize collaborative digital tools, breakout sessions, and specially designed activities that create meaningful interaction despite the digital format. Many clients choose a hybrid approach, with initial in-person workshops followed by virtual integration sessions.
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Yes. I personally facilitate all workshops to ensure consistent quality and depth. For enterprise-level engagements that involve multiple workshops, Jordan leads the core program while occasionally bringing in carefully selected and trained associates for supporting components. This ensures the unique blend of emotional intelligence and strategic insight that defines our approach is present in every engagement.
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Post-workshop support varies by package but typically includes implementation guidance materials, follow-up check-in sessions, leadership coaching options, and access to additional resources. Our $25,000 package includes two structured follow-up sessions and 90 days of implementation support. We believe real transformation happens after the workshop, which is why we emphasize sustainable integration into your team's actual work.
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We establish clear success metrics during the discovery phase based on your specific goals. Common measurements include before/after assessments of stakeholder engagement, time-to-decision on key initiatives, team alignment scores, and qualitative feedback from key audiences. Clients typically see measurable improvement in the first 30 days, with significant transformation occurring over 90 days as new approaches are integrated into regular workflows.
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Absolutely. Many clients begin with a single team workshop that demonstrates tangible results, then expand to a broader organizational approach. Our enterprise transformation program is specifically designed to embed new narrative capabilities across departments, creating organizational alignment and consistent stakeholder experiences. We've helped organizations implement storytelling as a core strategic competency that drives innovation, alignment, and external impact.
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Our approach focuses on the uniquely human capabilities that AI cannot replicate: emotional connection, contextual understanding, and value-based judgment. We help teams identify which communication tasks should be automated and which require human narrative intelligence, while building the skills and mindsets required to tell the difference. Participants learn to leverage AI as a tool while developing the higher-order communication skills that will remain distinctly human in the AI era.
WHAT PEOPLE ARE SAYING
“Jordan helped our technical sales team translate complex data into clear, compelling messaging that resonated with our executive buyers. The impact on our influence has been remarkable.”
—VP of Analytics, Fortune 500 Technology Company
Ready to Transform Your Team with a Corporate Storytelling Workshop?
Schedule a consultation to discuss how a corporate storytelling training can address your team's specific communication challenges — and create lasting impact.
Based in Vancouver, Canada, Jordan serves clients globally through both virtual and in-person storytelling workshops for corporate teams.