lIVE INSTRUCTOR-LED CORPORATE STORYTELLING WORKSHOP

Transformational Corporate Storytelling Training

For Organizations Navigating Complexity and Change


Why Book an Immersive Corporates Storytelling Training for your Team

Transform how your organization communicates with stakeholders through a shift in mindset, followed by practical frameworks and tactical actions. This immersive workshop equips functional and cross-functional teams with cutting-edge storytelling capabilities that translate complex ideas into compelling strategic narratives that drive action.

WHAT PEOPLE ARE SAYING

"Jordan's corporate storytelling training challenged us perfectly.”

Karen Stanton, Chief Marketing Officer, IFF
Global leader in flavors, fragrances, food ingredients, and health & biosciences

Explore cutting-edge ideas. Transform your insights into practical actions.

New realities have created a new context for corporate communicators. In a volatile, AI-enabled world, corporate communicators must reach and engage stakeholders in new, unfamiliar ways — so we can express value, guide decision making, and get buy-in.

The good news is that there are playbooks for this new world. The catch is that every organization must think and act differently to apply these playbooks to your unique stakeholders and goals — so you can stop using strategies that no longer work.

How? That’s exactly what your team will learn in this corporate storytelling workshop.

Key Training Outcomes:

  • Develop clear, compelling stories that align diverse stakeholders

  • Create narratives that speak clearly without sacrificing nuance

  • Build communication frameworks that adapt to changing contexts

Designed For:

  • Executive & Leadership Teams

  • Change & Innovation Teams

  • Technical & Data Professionals

  • Customer-Facing Teams

Standard Length: 1 full day
Format: Instructor-led
Delivery: In-person and virtual options

HOW WE COMMUNICATE AT WORK HAS CHANGED

Why Your Team Needs Corporate Storytelling Training Now

Traditional communication approaches are becoming obsolete in today’s rapidly evolving business environment. Teams participating in our corporate storytelling workshop develop the skills to address these critical challenges:


AI is Reshaping Communication

Generic information delivery is being automated. To remain relevant, your team must master the human elements AI cannot replicate: building trust, inspiring new ideas, and guiding transformation.

There’s a Tsunami of Noise

In a world flooded with information, the facts no longer speak for themselves. Data must be contextualized by a vision of the future that is communicated in a way that motivates people to act.

Change is Accelerating

Doing nothing is not an option. Every organization must develop the agility and narrative communications skills that are required to adapt to unexpected change and integrate new technology platforms.

Transform your team

This corporate storytelling training equips your team with the narrative intelligence to thrive in this new reality.

Schedule a consultation

HOW OUR WORKSHOP HELPS

Stop talking about building agility. Start embodying it.

Unlike traditional business communication trainings that focus exclusively on story delivery, this corporate storytelling training takes an integrated approach — by considering both the message you’re trying to get across and how it lands with your stakeholders.

This deeper approach is what gives our workshop transformational impact. Working together with your team, you will:

  • Learn disruptive ideas by studying effective corporate storytellers

  • Explore how tools like AI are changing the game

  • Dive deep into the emotional landscape of your communication

  • Apply insights immediately to your team’s real-world challenges

  • Equip your team with customized next steps tailored to your goals, messaging and stakeholders

  • Inspire lasting change through practical implementation

WHAT PEOPLE ARE SAYING

“Jordan's prep and delivery was top-notch. This isn't just another training—it's a fundamental shift in how we connect with our clients and stakeholders, so we can drive improved results.”

Chief Operating Officer, Mid-Market Turnaround Consultancy

THE CORE OF TRANSFORMATIONAL STORYTELLING

Narrative Backcasting: A Transformative Mindset for Future-Focused Leadership

At the core of your workshop is Narrative Backcasting™, a visionary methodology that has been widely used in applications ranging from science to technology to the creative arts. Narrative Backcasting teaches your team to frame data, insights, and change initiatives from a transformational leadership perspective — vastly improving their ability to engage stakeholders with their messages, guide decision making, and achieve buy-in for change.

Narrative Backcasting enables you to:

  • Start by clarifying the goal of your messaging, rather than overwhelming them with convoluted backstory

  • Assess and navigate complex stakeholder landscapes with deeper insights into the human dynamics

  • Pinpoint the functional and emotional aspects necessary for effective communication

  • Shift mindsets and templates to improve how your message is heard

  • Transform change resistance into momentum

get role-specific takeaways

Who Benefits From Our Corporate Storytelling Training

Our corporate storytelling workshop creates transformative results for teams at all levels who need to communicate complex ideas, build alignment, or drive meaningful change. We've designed our approach to deliver specific benefits for various organizational roles, with particular impact for these key groups:

Executive Leadership Teams


  • C-suite executives navigating organizational change

  • Leadership teams seeking strategic alignment

  • Executives building stakeholder trust and engagement

  • Founders and entrepreneurs developing and communicating vision and strategy

  • Leaders translating high-level OKRs into action

Change & Innovation Teams


  • Change management professionals driving transformation initiatives

  • Innovation teams communicating new ideas and approaches

  • Digital transformation leaders bridging technology and human experience

  • Cross-functional teams guiding organizational change

Technical & Data Professionals


  • Data and analytics teams translating complex insights

  • Technical specialists communicating with non-technical stakeholders

  • Product teams explaining complex features and benefits

  • Engineers and developers sharing technical concepts across the organization

Customer-Facing Teams


  • Marketing professionals creating resonant brand and product stories

  • Sales teams developing compelling value narratives

  • Customer success managers building relationship stories

  • Communication specialists crafting multi-channel messaging

WHAT PEOPLE ARE SAYING

“Jordan's corporate storytelling training was transformative for our newly formed executive team. We quickly developed a shared narrative that aligned our strategic vision and helped us communicate more cohesively with our organization during a critical period of change.”

— CEO, Mid-Market Healthcare Organization

IMMERSIVE LEARNING FOR YOUR TEAM

How Our 1-Day Corporate Storytelling Workshop is Structured


Morning: Learn Transformational Storytelling Fundamentals

Get outside-the-box in how your team thinks about effective communication at work.

  • Surface hidden assumptions about storytelling

  • Study transformative storytelling principles

  • Emotional intelligence in business communication

  • New tech, tools, and mindsets

  • Build foundation for afternoon breakthroughs


  • Backcasting™ methodology

  • Real-time strategic challenge workshops

  • Stakeholder alignment narrative development

  • Peer feedback and executive coaching

  • Implementation planning and momentum building

Afternoon: Practice and Integration

Apply your new insights to your team’s real business communications challenges

IN-PERSON AND VIRTUAL OPTIONS AVAILABLE

Our Tailored Corporate Storytelling Training Process

Every storytelling workshop is adapted for your team, based on in-depth research that we perform in advance. Working together, you’ll go beyond theory to participate in immersive exercises that take your insights and put them immediately into action.

01


Pre-Workshop Strategic Discovery

Every workshop begins with an in-depth assessment that goes far beyond a survey:

  • 1-on-1’s with selected team members

  • Analysis of current stakeholder messaging — incl. writing, Powerpoint, data reports and beyond

  • Pinpointing specific communication challenges and customizing examples

  • Collaborative goal-setting with leadership

02


Immersive Storytelling Workshop

  • Develop Narrative Intelligence: Master the building blocks that transform complex ideas into compelling business stories

  • Build Emotional Intelligence: Explore the human dimensions of communication that AI cannot replicate

  • Apply Strategic Storytelling Frameworks: Learn innovative approaches to position your leadership and invite collaboration

  • Create Immediate Impact: Workshop real business challenges and develop actionable storytelling solutions

03


Implementation & Integration

  • Structured follow-up sessions

  • Leadership coaching to reinforce new approaches

  • Practical tools for ongoing application

  • Measurement of impact on stakeholder engagement

  • In-depth guidance for team and organizational transformation

WHAT PEOPLE ARE SAYING

“Jordan helped our technical sales team translate complex data into clear, compelling messaging that resonated with our executive buyers. The impact on our influence has been remarkable.”

—VP of Analytics, Fortune 500 Technology Company

Workshop INVESTMENT

Let’s transform how your team communicates with your stakeholders.

Core In-Person Corporate Storytelling Training

$15,000

A one-day immersive experience.

  • Immersive corporate storytelling training for up to 35 team members

  • Comprehensive pre-workshop discovery

  • Custom-designed storytelling content for your team's business challenges

  • Implementation roadmap

  • 30-day follow-up support

In-Person Storytelling Training + Follow-up

$25,000

A workshop plus additional services.

  • Extended corporate storytelling training for up to 50 team members

  • Two follow-up virtual storytelling integration sessions

  • Executive storytelling coaching for corporate team leaders

  • 90-day implementation support

  • Additional tools and frameworks

Enterprise Transformation — Storytelling in Action

Starts at $50,000

Embed new narratives through your team.

  • Comprehensive transformation program

  • Multiple workshops across key teams

  • Strategic narrative development

  • Leadership coaching program

  • Train-the-trainer components

  • Long-term implementation partnership

Virtual workshops start from $5,000

GET MORE INFO

Looking for a hybrid option? Or not sure which path is right for your organization?

Let's discuss your specific challenges and design a storytelling training approach that delivers maximum impact for your organization.

Business storytelling workshop facilitator Jordan Bower sits on the Burrard Bridge in Vancouver, Canada

About Your Corporate Storytelling Workshop Facilitator, Jordan Bower

Jordan Bower brings over 15 years of expertise in corporate storytelling training to your team. His unique approach combines deep emotional intelligence with strategic business acumen, helping organizations navigate complex change through the power of narrative.

Jordan has worked with more than 200 organizations across sectors, from Fortune 500 companies to innovative startups, bringing a rare blend of:

  • Strategic Insight: Connecting narrative to business outcomes

  • Emotional Intelligence: Uncovering the human dimensions of communication

  • Creative Facilitation: Creating engaging, participatory learning experiences

  • Change Expertise: Helping teams navigate transformation effectively

WHAT PEOPLE ARE SAYING

“What sets Jordan apart is his ability to bridge the strategic and emotional elements of communication. He helps us see the big picture while also guiding us to develop practical capabilities that transform how our sales people are experienced by their buyers.”

— Chief Revenue Officer, Professional Services Firm

Jordan’s expertise spans industries.

Jordan Bower has worked with 200+ organizational clients, including Fortune 500 companies, governments, non-profits & innovative startups like:

Corporate Storytelling Workshop: Frequently Asked Questions


  • Most communication training focuses on delivery techniques or formulaic structures. Our corporate storytelling workshop addresses the deeper challenge: how to develop narratives that create meaning and drive change in complex environments. We focus on developing your team's ability to apply storytelling concepts to your specific business challenges — rather than delivering narrow, formulaic storytelling frameworks.

  • We begin with a thorough discovery process that includes stakeholder interviews, analysis of your current communications, and identification of specific challenges and goals. This allows us to tailor every exercise, example, and discussion to your team's actual work. For sales teams, we focus on client-facing narratives; for technical teams, we emphasize translating complexity; for executive teams, we concentrate on vision and alignment. This customization ensures immediate relevance and application.

  • Teams consistently report three key outcomes: increased stakeholder engagement, improved ability to drive change initiatives, and enhanced cross-functional collaboration. Participants develop practical skills they can apply immediately while building a foundation for long-term communication excellence.

  • Yes. We've designed specialized versions of our workshop for virtual delivery that maintain high engagement and impact. Our virtual workshops utilize collaborative digital tools, breakout sessions, and specially designed activities that create meaningful interaction despite the digital format. Many clients choose a hybrid approach, with initial in-person workshops followed by virtual integration sessions.

  • Yes. Jordan personally facilitates all workshops to ensure consistent quality and depth. For enterprise-level engagements that involve multiple workshops, Jordan leads the core program while occasionally bringing in carefully selected and trained associates for supporting components. This ensures the unique blend of emotional intelligence and strategic insight that defines our approach is present in every engagement.

  • Post-workshop support varies by package but typically includes implementation guidance materials, follow-up check-in sessions, leadership coaching options, and access to additional resources. Our $25,000 package includes two structured follow-up sessions and 90 days of implementation support. We believe real transformation happens after the workshop, which is why we emphasize sustainable integration into your team's actual work.

  • We establish clear success metrics during the discovery phase based on your specific goals. Common measurements include before/after assessments of stakeholder engagement, time-to-decision on key initiatives, team alignment scores, and qualitative feedback from key audiences. Clients typically see measurable improvement in the first 30 days, with significant transformation occurring over 90 days as new approaches are integrated into regular workflows.

  • Absolutely. Many clients begin with a single team workshop that demonstrates tangible results, then expand to a broader organizational approach. Our enterprise transformation program is specifically designed to embed new narrative capabilities across departments, creating organizational alignment and consistent stakeholder experiences. We've helped organizations implement storytelling as a core strategic competency that drives innovation, alignment, and external impact.

  • Our approach focuses on the uniquely human capabilities that AI cannot replicate: emotional connection, contextual understanding, and value-based judgment. We help teams identify which communication tasks should be automated and which require human narrative intelligence, while building the skills and mindsets required to tell the difference. Participants learn to leverage AI as a tool while developing the higher-order communication skills that will remain distinctly human in the AI era.

Ready to Transform Your Organization with Jordan’s Corporate Storytelling Training?

Schedule a consultation to discuss how our corporate storytelling workshop can address your team's specific communication challenges — and create lasting impact.


Business Storytelling Subject Matter Expert Jordan Bower presents a keynote speech about Transformational Storytelling at a technology company event, Culture First, presented by Culture Amp, in San Francisco

Based in Vancouver, Canada, Jordan serves clients globally through both virtual and in-person corporate storytelling training for teams.