Unlock your creativity!

Get highly effective leadership storytelling coaching from communications expert, Jordan Bower.

Jordan Bower is a leadership storytelling coach and a thought leader in creative leadership.

trans·form·a·tive (adj.):

causing or able to cause a change. especially : causing someone's life to be different or better in some important way

Effective Leadership Storytelling is much more than structure.

There’s a simple answer to giving your messaging structure—click here to contact ChatGPT. Effective leadership, on the other hand, is much more about how you express yourself emotionally.

This ability to speak as a storyteller—as opposed to “telling a story”—is key to how the best leaders:

  • distill complex, data-driven ideas into clear and intelligent business insights

  • connect with audiences across different silos, contexts, and levels of understanding

  • use authentic, genuine language to motivate others to believe and buy-in

  • employ creative, strategic and actionable communication to drive business success

My expertise is in developing creative leadership storytellers.

I have led business storytelling training workshops for nearly 200 organizations, and for 1000s of business and corporate professionals. By developing and applying the foundations of leadership storytelling—like creative problem solving, emotional intelligence, and audience analysis—I can help you:

  • Discover precisely which aspects of your messaging/narrative approach can be improved

  • Define new, outside-the-box mindsets and frameworks that improve your impact immediately

  • Develop individualized, creative solutions that bridge your current goals with new tactics and strategies

  • Deliver your new messaging to receive feedback from peers, powering the cycle of continuous learning

Jordan’s Leadership Storytelling Coaching is a powerful masterclass in communication that will immediately improve your ability to connect and inspire.

Here’s how:

OLD IDEA:

“Telling the story”:

Delivering a polished, structured message full of facts, features, and benefits that you repeat verbatim (whether you actually connect to the message or not).

NEW IDEA:

“Strategic Storytelling”:

Conveying strategic, data-driven messages in an authentic and emotionally meaningful format that changes for every speaker, context and audience.

Working with Jordan, you will:

  • elevate your ability to engage as a leader

  • be more dynamic and compelling

  • stop communicating in bullet points! 😝

  • improve how you inspire and motivate others

  • embed strategic storytelling into the DNA of your team!

“Jordan is unlike any coach or consultant I’ve met. He pushes me to go to entirely new dimensions creatively but always returns me to Earth so I can take practical steps forward.

Perhaps more unique, Jordan knows when to push me and when to let me find my own way. These gifts of his, over time, have created a very special kind of trust”

Matt Landau, Managing Partner, VRMB

Introducing Leadership Storytelling Coaching

Develop excellent creative communications skills—elevating your ability to lead and inspire your team, industry or audience.

Hi there, thanks for finding me 🤩

I’ve been teaching leadership storytelling for going on 20 years. Over that looong time, I’ve learned first hand that effective storytelling is about much more than getting the message right.

Effective storytelling is about going deeper into your message, so you can communicate with authenticity, intelligence and insight that will make you—and your ideas—stand out.

The majority of my work is focused on businesses and teams. I work with senior leaders at some of the biggest companies in the world, helping them be more creative and impactful not just in their communication—but also in how they think and feel.

Additionally, I work with a select group of “coach-ees”. My clients have included:

  • C-Suite Executives

  • Directors, VPs and Senior Managers

  • Founders & Entrepreneurs

  • Industry Speakers and Thought Leaders

  • Politicians

  • Authors

  • Executive job seeker

… and many more people who need to level up their communication skills and get their core messages across.

Coaching is an intimate personal relationship that brings the two of us very close. The point isn’t to train you to be a speaker—if you want to be trained, go to AI. The point is to help you connect to that thing inside of you that will make you more engaging, creative and compelling.

I can’t tell you exactly how I do what I do, because it is as much an art form as a science. However, if you’re interested, I would love to give you an experience of it first hand so you can feel and assess it for yourself.

These days, I’m pretty busy—and I only take a select few coach-ees on. Still, if you’re interested, I encourage you to send me a message and explore whether we’re a match!

Sincerely,

Jordan.

Understanding the Leadership Storytelling Coaching Journey

Why Leadership Storytelling Coaching?

Let’s start with the end in mind. Why would anyone want to learn to be a leadership storyteller? What are the outcomes or results that this ability can create?

As a coach, my goals include:

  1. To help you understand what “thinking in narrative” means and why it is a significant part of leadership

  2. To show you examples of other leaders in your industry who think in narrative, so you can see it in action

  3. To help you understand some of the underlying frameworks that thinking in narrative requires

  4. To help you shift or transform your current communications approaches and mindsets, such that you can actually use this remarkable ability to its potential

The benefits of this skillset are self-evident.Great leadership storytellers know how to adapt their message to different audiences and changing contexts. They can express themselves persuasively in written and verbal contexts. They know how to present data in a meaningful way. They can connect with customers and employees, and they can influence up, down and sideways. They can get others to buy into change. In fact, they set a visionary leadership agenda—and transform other’s perceptions of what’s possible.

When you learn how to think in narrative, you can immediately become more interesting, engaging, impactful, influential, and creative. This ability can affect not just your career, but your entire life. (Yes, I sometimes provide dating advice. 😂)

Learning how to think in narrative is the pot of gold at the end of my leadership coaching engagements.

Examples of Outcomes/Stories That I Work on With Clients

My storytelling coaching work can apply to any form of leadership and strategic communications. Some specific examples have included:

  • Speeches and TED talks

  • Pitches and presentations

  • Leadership “origin stories”

  • Leadership “vision/purpose” stories

  • Leadership transformation stories

  • Company/project strategic narratives

  • Company/project sales narratives

  • Thought leadership articles

  • Book ideas and pitches

  • Interviews

  • Political platforms

  • Much more

Basically, if it’s coming from a human being (you) and destined for another human being, I can help you make your messages more effective.

A client tells a story after working with leadership storytelling coach jordan bower

“It’s not just that Jordan challenges me. It’s how he challenges me. He makes me feel safe, and he also pushes me to go someplace new.”

— CEO of a 12,000 person Health Care company

Logistics and Pricing


3-Month Introductory Engagement

$2,000/month

I’ve found that 3 months is the right amount of time to make significant change in your communications. In this engagement, we will work together intensively to make tailored improvements.

In practice, we will meet about once per week on a 60 minute meeting via Zoom. That totals about 4 calls per month—sometimes, a bit more, depending on the deadlines of what you’re working on.

Additionally, you’ll get me in your corner to improve a communications project you’re working on now. That might mean providing you creative ideas, editing, re-writing, ongoing support, motivation—everything you need right now to make a substantial improvement in your leadership.

At the end of 3 months, we step back and re-evaluate. Some clients will continue to engage me in a more limited way. Others want deeper levels of consultative help on a project we’ve started working on

Bring Jordan in to work with your team.

Book Jordan for a unique and sustainable learning experience in business storytelling!

Story Sprint

Business Storytelling Workshop Training

Lead with Narrative!

Leadership Storytelling Workshop Training

Sell like a Storyteller!

Sales Storytelling Workshop Training

More FAQs

Mostly for SEO. (Sorry.)

  • Storytelling coaching is a personalized journey where you work one-on-one with your storytelling coach, Jordan Bower, to refine your communications skills. It’s a tailored experience designed to help you express yourself more effectively.

    60-min Zoom Sessions are scheduled about every week or two. The content of these sessions is tailored by Jordan.

    Generally, initial storytelling coaching engagements are about 6 sessions o 2-3 months.

  • This training takes a principle-based approach to business storytelling. That means the principles can be applied broadly to any kind of business communication. We address written and verbal communication in emails, reports, Powerpoint decks, presentations, videos, social media and much, much more.

  • Yes! The principles that you will learn apply to storytelling with data and other visuals. Feel free to bring your Excel files and slide decks! I will hep you find the story that resonates.

  • Yes! Storytelling coaching sessions are facilitated via Zoom or Teams, and supported with additional resources emailed to you before and after sessions.

  • Yes! I focus your storytelling coaching on the narratives that you are wanting to share right now. I help you find and hone your message, and optimize the delivery. Verbal, written, digital, in-person… I can help with it all!

  • I offer storytelling coaching sessions from the West Coast of Canada (Pacific Standard Time.)

  • SadIy, I only offer storytelling coaching sessions in English.

  • Initial engagements start from $2000.