Think Like a Storyteller

Business Teams Storytelling Training Workshop

Yes, our storytelling workshops are being delivered virtually during COVID-19.

We work with organizational teams all over the world.

What Do We Teach in a Storytelling Workshop?

Listening, advising, connecting, influencing, empathizing & trust building. These words may not be the first to jump to mind when you think about storytelling in business. But the days when a leader like Martin Luther King Jr. or Steve Jobs could transform an audience with one great, compelling story have gone the way of Windows 95. 

Today’s leadership is about meaning making. It’s about helping others making sense from endless data & information. It’s about presenting strategy and ideas, like a TED talk, with a human touch. It’s about small acts of influence that unfold in formal and informal conversations, in texts, chats and tweets, on Slack, Teams and intranets.

These are the human skills that are essential for the future of work.

The coronavirus crisis has made plain that, today, genuine human influence requires much more than empty corporate jargon. Tomorrow’s leaders will need to be much more engaging, creative and authentic. They’ll need to know how to adapt their messaging for different audiences and media platforms. They’ll need to become credible and resilient guides, so they can develop trust with their customers, employees, audiences, colleagues and stakeholders, as we all move into the unknown.

That’s what we teach in our business storytelling workshops.

Where to Apply the Skills You’ll Learn in a Storytelling Workshop:

  • Presentations
  • Thought leadership
  • Team collaboration
  • Success stories
  • Social Media
  • Leadership resilience
  • Powerpoint decks
  • Sales demos
  • Pitches
  • Website copy
  • Personal branding
  • Public speaking

Up Your Influence, Credibility & Impact with Storytelling Workshops

Make data more memorable, meaningful and impactful.

We teach business storytellers to cut through the noise in a way that draws people in and catalyzes action.

Find the right balance between personal & professional.

We help storytellers create trust and credibility in an authentic, impactful way.

Be simple, concrete and emotional so your ideas stick.

We help business storytellers zero in on the part of their message that people will remember.

Build trust & connection for better workplace collaboration

We help you strengthen your human connection muscle, so you can be trusted during transformation.

Storyteller Jordan Bower at Culture First

Hi, I’m Jordan Bower: a Facilitator of Transformational Learning Experiences.

You can’t just wave a magic wand and make someone a better communicator. (Believe me. I’ve tried.) But I think better communications skills are worth the hard work — especially now, when so much is changing all at once, and audiences everywhere are desperately looking for people they can trust.

To be a good communicator today, you need to be creative, spontaneous, thoughtful & insightful. You need to be visual and experimental. You need to be at least a little funny. And you need to learn how to do this well without going back to school and getting a degree in English Literature.

I get you. I didn’t set out to be a storyteller. I’ve got a business degree. I speak Excel, Powerpoint and balance sheets. I used to think communications was fluff. But over the last fifteen years, I’ve developed the skill of balancing fact with emotions.

It’s been a long journey to get there: plenty of books, many thousands of dollars spent on personal growth and a year spent walking by myself from Canada to Mexico.

These experiences taught me that listening is the secret to great storytelling. 

Today, I lead workshops all over the world for companies like Autodesk, SAS and Mozilla and organizations like the Federal Reserve and the Government of Canada. I help these organization see that the leaders of the future will be those of us who can express ourselves clearly. Those of us who can be hopeful and optimistic in the face of chaotic change.

I agree with what Steve Jobs said: the most powerful person in the world is the storyteller.

I would love to help your team be better business storytellers.

Who I’ve Worked With

How Storytelling Workshops are Structured

All workshop are delivered virtually during COVID-19.

  • Workshops are customized to every group. We make sure the content is relevant to you and your learners.
  • Workshops are hands-on and highly interactive. Everyone participates. We emphasize experiential learning.
  • Workshops are scheduled over a series of Zoom calls scheduled over 3-4 weeks. There’s 2 x 90 min calls and 2 x 120 min calls. No Zoom burnout.
  • Workshops are playful, provocative, thoughtful and fun. They create deeper connections between participants.
We emphasize active conversation over lecture-based learning.
Participants tell real stories in pairs about themselves and their work. We love using Zoom’s breakout rooms function.
Participants complete simple homework exercises to improve application & integration.
We embed into collaboration software like Slack or Microsoft Teams to provide ongoing guidance during the learning engagement.

Learning Outcomes

The learning outcomes for a storytelling workshop are:

  • Understand what business storytelling means and why it’s important;
  • Teach the essential elements of a business storytelling toolkit;
  • Show and evaluate best practice examples;
  • Create a safe space for hands-on practice and peer coaching;
  • Introduce common language to your team;
  • Establish next steps for further skill development and shifts in messaging strategy.

Got Questions? Get in Touch

To set up a complimentary 30 minute call to discuss working together, please fill out this form.