By using the time-honed principles of storytelling, brands, leaders and teams can create a more dynamic, purposeful and inclusive way to frame their work, better explaining the importance of what they do in the fast-changing, disruptive Age of Loneliness.
Strategic Storytelling Consulting
We are all storytellers. As business people, we can use our stories strategically to align, motivate and develop collaborative closeness with our employees, partners and fans.
To get there, I help you integrate four very different perspectives on how you think about your work: what you do, what your customers buy, how you work and who you are. This approach is proven to create intimate, authentic stories that resonate deeply with target audiences.
Storytelling can be applied to a variety of professional contexts, including sales, marketing, fundraising, product development and recruiting/retention. No matter the intended outcome, all consulting engagements begin with a Story Sprint -- a unique two day facilitated workshop that helps you frame your goal according to a proven storytelling structure, in language that comes from and is meaningful to you.
Once the elements of this story are in place, I guide implementation of your new story through content, training and related strategic initiatives.
Jordan's ability to take different views and methodologies and turn them into a cohesive summary understood not only by all the participants, but by others in our organization, is truly amazing.
Director & Board Member, Advocis Canada
Jordan has a unique ability to deliver creative thinking & process to projects while maintaining focus on business results. It is rare to meet a person that within one conversation understands your needs and is ready to drive.
President, S-Trip! Student Travel
What Jordan offered us was far more than just the right technical solution to improve our efficiency. Jordan made sure that all stakeholder interests were expressed, while skillfully navigating through conflicting priorities.