Transform uncertainty into creative possibility.
A masterful storytelling consultant, creative leadership coach, and systems change facilitator, Jordan Bower helps courageous leaders meet the unknown with practical, visionary action.
What if you could change your mindset about change?
Hi, I’m Jordan Bower — a systems thinker, coach, consultant, creative, and storyteller. I’m glad you’ve found my online home.
In organizations, we used to think about change as a finite project that began at A and ended at B. It’s not that way anymore. Today change has become an ongoing process — volatile, open-ended, and boundaryless. This new reality is undermining the many operational and leadership systems that were designed for a more linear and predictable era. (You might have noticed. 🫣)
Today, in a world that changes overnight — every night — something different is emerging: new mindsets, narratives, and “intelligences” that have become essential to the adaptive, authentic, and creative leadership that’s needed today.
It’s achievable. And It all starts by changing how you see change.
For leaders who grew up in the old era, changing how you change may seem — at first — like a bitter pill to swallow. However, the truth is that change can be liberating. It can unlock new ideas, opportunities, and potential. It can also make work more meaningful, playful, and fun — and, yes, more profitable.
I am a guide into this new world. The outcomes of my work are deep-rooted — they can improve not just how open you are to new ideas, but also how you think, plan, and communicate as a leader, a team, or an organization.
I would love to show you how I can help.
Jordan’s Professional Services
How I Help Clients Make Lasting Transformations:
Team Workshops & Seminars
Jordan’s transformational workshops help business teams build the skills and intelligence required to be effective in an ever-evolving workplace.
Strategic Narrative Consulting
As a strategic storytelling consultant, Jordan helps leaders craft compelling, strategic and authentic narratives that result in greater agility, purpose and impact.
1:1 Coaching
Work with Jordan as your 1:1 creative leadership and storytelling coach to build your ability to innovate and communicate as a future-focused leader.
working with jordan bower
Who I Work With
I partner with forward-thinking leaders who see the urgency of adopting new ways of leading, planning and communicating:
Corporate Leaders, Owners, Executive Directors, or Board Chairs who are responsible for leading teams to new levels of skills, engagement, and success while also advancing innovative or transformational agendas
Start-up Founders, Entrepreneurs or Thought Leaders who are designing systematic change and need to create compelling and visionary narratives to engage their teams, investors, the market, or society at large
Hybrid, Virtual and In-Person teams who need to achieve complex operational goals, improve creativity and win organizational buy-in while also addressing burn-out, isolation, and lack of belonging
High-Potential Leaders who are building their inner and outer resources in next level skills like creative thinking, collaborative leadership, and compelling and authentic storytelling.
Jordan’s expertise spans industries.
Jordan Bower has worked with 200+ organizational teams, ranging from innovative start-ups, Fortune 500 companies, governments, non-profits, and beyond.
WHAT PEOPLE ARE SAYING
“Jordan challenged us perfectly.”
Karen Stanton, Chief Marketing Officer, IFF
Global leader in flavors, fragrances, food ingredients and health & biosciences,
Why Work with Jordan?
Redefine how you think, act, and communicate, so you can be more compelling, authentic and effective.
Imagine being a math genius… and then waking up one morning to find that you’ve suddenly been transferred into a liberal arts program. That’s the situation that many leaders find themselves in today. For decades, we have prioritized certain leadership qualities that go with traditional organizational goals, like preserving stability, scale, and predictability so we can maximize earnings for shareholders. Now, leaders need to figure out how to continue achieving these goals while also managing for new goals like adaptability, resilience, innovation, and engagement.
For the vast majority of leaders, this is new terrain well beyond what was taught in business school.
“We are moving from an era of individual leaders to an era of networked leadership teams that steer the organization. This new approach calls on leaders to make fundamental evolutionary shifts, well beyond the standard expectation that they continually develop additional skills. They must, in fact, reimagine themselves, undertaking inner work to shift their mindsets and consciousness to see the world anew.”
The fact of the matter is that these new organizational goals require insight into the “inner world” of human beings. To put it plainly, it is very difficult to lead someone else through a successful change if you’ve never navigated this terrain yourself.
One way to think about my work is as guidance into this inner world of a leader or a company. This differs from the traditional interpretation of touchy-feely “culture stuff”, because the goal is not necessarily to make people “feel” better — it’s to help you and your organization access non-traditional forms of intelligence, like emotional, social, creative, and transformational IQ, so that these can be combined with analysis to solve real, pressing organizational challenges.
Practically, this can involve:
Building new “sense-making” faculties
And figuring out how to integrate this new information with logical analysis
Peeling back layers to analyze hidden motives and dynamics
And seeing the organization as a complex system — not a industrial-age mechanism
Adapting missions, visions, values, and goals ongoingly
And seeing the organization as an organism in continuous flux
Using new planning mechanisms to invent the future
And resisting the urge to “future-proof” — which seems safe, but tends to repeat the past
How My Work Helps:
By interrupting habitual patterns and opening up headspace to see from new perspectives
By stepping back to think big picture about how your world is changing, so you can assess new opportunities that may not have been visible the last time you looked
By listening intently to the narratives behind the data, so you can include in your analysis the insights and information that you may not have been able to track
By shifting the focus from risk mitigation to creative problem solving, so you can lead change proactively instead of being caught in the cycle of reaction
By becoming more attentive, intentional, and, therefore, effective in how you move towards goals, guide your team, and shape your organization’s culture
By infusing insight, authenticity, and charisma into your communication, so you can be more compelling, engaging, and impactful.
By remaining steadfast in your commitment to change through ongoing, supportive, and intimate guidance.
About Jordan
Meet Jordan Bower,
Transformational Consultant & Catalyst
I was first drawn to transformational work during my late twenties, when I spent several years on my own traveling the world. Though many people with this background go on to become influencers or life coaches, I was drawn to the world of business because I saw a huge need and a massive underserved market.
Starting in 2012, I began to offer “leadership storytelling” workshops in corporations — I have now taught business storytelling to more than 200 companies and 1000s of professionals. In my work today, I draw from these professional experience, as well as many complementary personal experiences and trainings in leadership coaching, strategy consulting, embodied intelligence, and, of course, storytelling.
Today, my trailblazing innovation and creativity practice bridges strategic planning, leadership development, organizational change, and creative communications. My hugely diverse client roster includes companies from many industries based in the US, Canada, and around the world. Additionally, I am hugely honored to support many individual founders, entrepreneurs, and thought leaders, including best-selling authors, city mayors, and a US Congressman.
I attempt to recognize the power dynamics inherent in my work, and I strive to perform my job and my life with the utmost integrity and authenticity.
ARTIcles and writing
Read Jordan’s Thought Leadership
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WHAT PEOPLE ARE SAYING
“What sets Jordan apart is his ability to address both emotional and practical concerns at once. His insight takes us deeper — and then guides us to the nuts and bolts changes we need to act.”
— Chief Revenue Officer, Professional Services Firm
Client Success Stories
01
Health Care Commercial Team
Facing resistance to a major transformation initiative, this organization worked with Jordan to develop a strategic narrative that helped diverse stakeholders understand the business case for change — and what this shift in narrative would require, personally, of leaders.
02
Global Brand Marketing Team
Working in a highly technical industry, this company was struggling to take the creative risks to truly differentiate their brand. Jordan's business storytelling workshop helped them disrupt their conventional thinking to see new paths forward, resulting in a complete transformation in their approach and mindset.
03
Mid-Market Consultancy
This cross-functional team needed to streamline and clarify their client communications, so they could elevate the value they were providing. Through Jordan's Backcasting approach, they discovered how to pinpoint what needed to be said — and why— to drive stakeholder value.
Common Questions
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I help leaders and teams develop the narrative intelligence needed to thrive in an AI-driven world. Working together with you, I help you and your team craft authentic stories that inspire change, build trust, and drive meaningful action.
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My approach goes beyond teaching traditional storytelling techniques to creating innovative experiences that inspire people to challenge the status quo and redefine your core narratives.
It combines aspects of traditional business communication, like missions, culture and brand, with organizational change, strategic planning, and creative leadership.
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I work with businesses and organizations of all sizes and industries that want to use storytelling to drive positive change. My clients include startups, non-profits, social enterprises, and established companies looking to make a bigger impact.
I work with executives, leadership teams, and organizations navigating complex change. My clients span industries but share a common goal: they want to communicate with greater clarity, creativity, and authenticity to make impact.
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Unlike traditional consultants who provide templated solutions, I use creative frameworks and tools to help you envision and create your optimal future. My approach combines strategic planning with narrative development, helping you build lasting communication capabilities — I am a facilitator, a coach, and a creative guide.
In short, I help you find your own answer, rather than giving what I think is the “right” one to you.
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Clients typically see three levels of impact: immediate (clearer communication, better presentations), intermediate (stronger stakeholder buy-in, more effective change initiatives), and long-term (enhanced leadership presence, improved team culture, better talent retention). We'll define specific metrics aligned with your goals — the real answer depends on you.
Ready to start your change journey?
Schedule a consultation and let’s discuss where you’re at!
Based in Vancouver, Canada, Jordan Bower serves clients globally through both virtual and in-person engagements.