Storytelling for Leadership Training & Workshop

Build your team’s capability to frame the strategic narrative around any project, product or change initiative.

Why Storytelling for Leadership?

The way we define it, storytelling goes beyond public speaking or fluffy marketing spin. Storytelling is cognitive. Stories are the way that we as human beings all understand the world. As leaders, our primary responsibility is to learn how to “tell the story” in a way that creates alignment, urgency, possibility and action.

Leadership is storytelling, and leaders are storytellers.

Since 2013, we’ve been helping leaders become more compelling, influential and effective. Here’s some of what our workshop attendees learn:

How to Link together Story & Strategy

In a storytelling workshop, leaders learn how to develop visionary narratives that connect to clear, strategic and tactical actions.

How to Connect Authentically with Customers & Employees

A storytelling training helps leaders build support for change by upping their emotional IQ.

How to Develop Creative Thinking Skills

In the future of work, everyone's a knowledge worker. Leaders who've attended a storytelling training walk away with an improved ability to think on their feet.

How to Create Alignment Across Diverse Groups

In a storytelling workshop, leaders learn how to inspire an authentic sense of focus, purpose and belonging among their team.

“The most powerful person in the world is the storyteller. The storyteller sets the values, vision and agenda for an entire generation to come.”

Steve Jobs

Leadership Training Program Overview

How Storytelling for Leadership Works

Storytelling for Leadership is a master development program designed to teach leaders how to frame the narrative for any project, product or change initiative. Every workshop is customized for you and your group and focuses on one case study that is drawn from your work.

Content is organized into the following three modules:

Understanding Narrative

Through interactive lecture using famous examples, your group will explore what a narrative is and how effective leaders have used narrative to drive tangible results.
Strategic-Visioning-Story-Sprint

Building Your Narrative

Using Design Thinking and other innovative exercises, your group will use a set of basic patterns to practice building your own narrative for one ``story`` you're working on now.
Dell Women's Entrepreneur Network event - NYC

Practicing Your Narrative

In paired and small group work, your group will practice delivering their narrative and receive targeted feedback that provides personalized coaching.

The leadership program is ideal for

Senior managers, leaders and strategists who are leading transformation, conveying visionary value propositions and humanizing complex data. Anyone who needs to tell the big picture story and use it connect more meaningfully with customers, teams, employees and other professional audiences.

Get more info on your Storytelling Workshop

Ready to run a Storytelling Workshop for your team?

Get in touch to book a training or for more information.

Basic Training Contact
Storytelling for Leadership Training | Transformational Storytelling