How will you transform data into insight when you think like a storyteller?
Storytelling, by our definition, goes beyond public speaking and cute fairy tale anecdotes. Storytelling is a mindset that we bring to communication when we want to create insight for our audience. It’s an approach that consultants and analysts can take when they want to go beyond delivering graphs and charts to their stakeholders. By thinking like a storyteller, you can build context, create empathy and deepen the meaning of your narrative.
Our data storytelling workshops help you distill complex ideas into clear, comprehensible narratives. We don’t teach you templates. Instead, we introduce you to a methodological design process, as well as a series of exercises that you and your team can use each time you develop a new narrative. We’ll guide you to apply these ideas to your real work, so you can experiment with new ways to make your message resonate.
You’ll get tools and resources. You’ll understand the basic building blocks of effective communication. You’ll get plenty of hands-on practice. Most importantly, you’ll walk away with a new way of thinking about communication, so you can improve your team’s ability to craft powerful and persuasive messages.
Who I’ve Worked With
A Data Storytelling workshop is a hands-on group experience that will help you translate data into insights across different audiences.
What Happens in a Data Storytelling Workshop?
Learn the foundational ideas of storytelling
We’ve translated the basics of storytelling into a set of simple ideas and principles. In a data storytelling workshop, you’ll learn how to recognize these ideas across a wide range of media and messages.
Apply storytelling ideas to your real narratives
In a storytelling workshop, you’ll apply our conceptual tools and methodologies to your real messages. You’ll learn to apply practical concepts that improve understanding, empathy & engagement.
Develop a mindset that brings clarity and emotional depth
In a Data Storytelling workshop, we’ll help you ask the right questions to get clear on what you’re saying and why. You’ll be able to apply a storytelling approach to your reports & presentations to shift how you and your ideas are perceived.
Where You Can Apply the Skills You'll Learn in a Data Storytelling Workshop
- Distilling data into constructive, insightful business presentations
- Translating insights from data across audiences and stakeholders
- Humanizing your narratives to build empathy, connection and understanding
- Design powerful and astute narratives that your stakeholders can spread
- Sustaining storytelling skills to continue to make change across your organization
It was a great experience for all. Even the skeptics! We all walked away with concrete improvements and I have seen many put the lessons to work in their everyday interactions to be more effective and influential.
It was fun, interesting and informative. I know how to tell a story now, and how to improve someone’s story so I can pull it out of them and make them feel like a great story teller. I truly think it will benefit me in my career long term.
This course helped me through understanding how I can make a difference in communicating my story, engaging my audience and identifying who I can help. Great learning that can be implemented right away and every day.
Learn how to transform dry professional messages into emotionally engaging, credibility-enhancing stories that resonate.
This workshop is delivered in person to consultants and analyst teams all over the world. There are one-day and two-day versions of the workshops.
There are two goals for this workshop. One is to help you improve 1 or 2 strategic stories that are directly related to your work, so you can learn by doing. The second goal is to give you tangible storytelling tactics, as well as a process for building a compelling story.
View our Storytelling workshops page section “Storytelling Training Customized For Your Team” to see how we tailor the workshop to your goals and outcomes. Though every session is different, workshops tend to include equal amounts of structured learning, hands-on practice & facilitated conversation.
This engaging and interactive workshop will teach you to think of storytelling as the basic building block of human understanding. Rather than teaching you the “right” way to tell a story, in this workshop, you and your team will use storytelling to analyze the psychology, engagement and empathy aspects of how you communicate, through your specific strategic lens.
By understanding how to apply these two tools, you’ll be able to gradually build up your storytelling skills, on your own, over time. This powerful storytelling workshop will give you the scaffolding you need to become a great business storyteller.
Before the session begins, we’ll help you identify one type of “story” for each team member to workshop. For example, organizational stories about products and strategies, shared team stories about case studies and customer successes, or personal stories about your individual values in action.
The workshop is built around giving you the tools and tactics you need to improve how you deliver these stories. After learning basic storytelling concepts, you will use those tools to analyze the way you’re currently telling your story. You will then work in pairs and small groups to implement what you’ve learned, receive peer coaching and feedback.
The goal of this workshop is to teach you the process behind crafting a great story. Focusing on process gives us the opportunity to teach you and your team to fish. Focusing on process also enables you to receive a more significant outcome than just one well-told story. As you workshop storytelling, you’ll get personalized coaching that will apply broadly to the way you communicate, as well as instructional tools you can use to continue practice once the session is gone.
The point is to help you become more engaging and authentic in your sales communication. The workshop structure demonstrates this idea, using famous examples, videos and other engaging exercises, making it into a story you’ll keep telling once the day is done.
- Translating data points into insights through narrative and storytelling
- Constructing presentations and reports that connect with stakeholders
- Building credibility, trust and psychological safety
- Creative risk taking
- Listening and responding spontaneously
- Relating to challenging emotions and objections
- Developing authentic emotional connections
The ideal group size for any storytelling training workshop is between 12-40. The workshop relies heavily on group participation. We like working with groups that are big enough to carry conversation and yet small enough so that everyone’s voice gets heard.
We’ve also worked with groups beyond this range. Contact us and we can find a solution that suits your specific needs.
Most storytelling training is delivered in person. However, we have made accommodations for remote teams by using video conferencing software like Zoom.
Contact us and we can find a solution that suits your specific needs.
All of our workshops are facilitated by Jordan Bower. Jordan is a master business storytelling trainer who has worked with a diverse range of clients in tech, government, small business and the Fortune 500. You can learn more about Jordan here.
Our clients book between 6 and 12 weeks in advance of a storytelling workshop. Sometimes we can accommodate shorter timelines. Contact us to discuss your specific dates.
The secret to great storytelling is practice. The goal of these workshops is to ritualize the practice behaviors that will help your group slowly develop your storytelling competencies over time. You’ll leave the workshop with plenty of ideas, resources and commitments that will lay the foundation for your growth and give you clear next steps.
We often treat an initial workshop like a first date. Once we’ve gotten to know each other and experienced the content, we often support clients with further workshops, coaching and consulting on their team or organization’s strategic narratives.
Contact us to schedule a time to talk through the learning journey. We’re looking forward to connecting with you!